Recently there was a lot of chatter about Instagram’s release of stories. Had they neutered Snapchat? Had they copied their technology? And what did it mean for Snapchat?These questions aside Instagram Stories has opened a unique and significant opportunity for brands to utilize the platform. How so?
Read MoreMost small businesses don't have the resources or know-how to implement a digital or content strategy. The most common result is a flow of content that is haphazardly implemented over the course of many unplanned posts on various platforms. In the end most of these businesses see no results and become frustrated and blame the social media Gods for their bad luck.
Read MoreGetting creative on social media is a must. So thinking of creative ways to increase traffic, exposure, and build brand awareness should be a weekly thing for your business. One of the great ways to generate interest in your business is to run a social media contest. So let’s break down just how to do this:
Read MoreGetting followers is no easy task. Businesses all over, in all industries have put an emphasis on growing their reach for 2017. But some are still striking out. While others are rounding the bases time and time again. It’s incredible important to grow your social media accounts. Whether that growth be massive or small incremental gains is up to you, but either way you need to be trending in the black or you’re just doing something wrong.
Read MorePeople do shop online. And people are looking for new brands while browsing social media. But social media is suppose to be a fun activity that consists of some humor, cool stories, Monday motivation, taco Tuesday's, meme's, and interesting ideas. You get the idea. When someone is trying to unwind and have a bit of fun, sponsored posts that aim to sell users a service are a huge turn-off.
Read MoreLet’s get real. For most company’s social media is a scramble to find something worth posting. A daily or weekly, did I post to social media today? This week? What did we even post type of thing and then a scramble to find something relevant and worthwhile to compensate for your disorganization.
Read MoreFiguring out what kind of content to post to each platform can be difficult. Creating that content and implementing it successfully can be a nightmare. Here are some tips to get you started.
Read MoreWhat is a Check-in on Facebook? It's the user simply sharing with their network, using a Geo-tag, where they are and what they are doing. For some of the "cooler" orhip places in the world this is a common activity among Facebook users. And it's an excellent way for places and businesses to get some free advertising. So if you're getting a lot of "check-ins," you're getting a lot of exposure.
Read MoreSo let us start by saying Happy New Year! As if 2016 wasn’t exhilarating enough we have a strong reason to believe 2017 will be even more interesting. 2016 was the year that Pokémon Go swept the world, Snapchat filters had us feeling some sort of way, and Instagram straight up copied Snapchat and no one really seemed to care. Also a whole slew of things happened in all aspects of the world that were straight up crazy. But there is one thing that we think is going to be a pressing subject for businesses on social media this year. And that is direct or instant messaging.
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