How Businesses Can Grow their Social Media Reach

Getting followers is no easy task. Businesses all over, in all industries have put an emphasis on growing their reach for 2017. But some are still striking out. While others are rounding the bases time and time again. It’s incredible important to grow your social media accounts. Whether that growth be massive or small incremental gains is up to you, but either way you need to be trending in the black or you’re just doing something wrong.

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Stop Selling on Selling your Services on Social Media

People do shop online. And people are looking for new brands while browsing social media. But social media is suppose to be a fun activity that consists of some humor, cool stories, Monday motivation, taco Tuesday's, meme's, and interesting ideas. You get the idea. When someone is trying to unwind and have a bit of fun, sponsored posts that aim to sell users a service are a huge turn-off. 

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The Importance of Having a Social Media Calendar

Let’s get real. For most company’s social media is a scramble to find something worth posting. A daily or weekly, did I post to social media today? This week? What did we even post type of thing and then a scramble to find something relevant and worthwhile to compensate for your disorganization.

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The Importance of the "Check-In" on Facebook

What is a Check-in on Facebook? It's the user simply sharing with their network, using a Geo-tag, where they are and what they are doing. For some of the "cooler" orhip places in the world this is a common activity among Facebook users. And it's an excellent way for places and businesses to get some free advertising. So if you're getting a lot of "check-ins," you're getting a lot of exposure. 

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2017 Trend Alert: What’s Hot and What’s Not in Social Media

So let us start by saying Happy New Year! As if 2016 wasn’t exhilarating enough we have a strong reason to believe 2017 will be even more interesting. 2016 was the year that Pokémon Go swept the world, Snapchat filters had us feeling some sort of way, and Instagram straight up copied Snapchat and no one really seemed to care. Also a whole slew of things happened in all aspects of the world that were straight up crazy. But there is one thing that we think is going to be a pressing subject for businesses on social media this year. And that is direct or instant messaging.

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The Correlation Between Social Media & SEO

Social Media and SEO go hand and hand. If you optimize one you optimize the other by default. In the ever growing market of businesses both your social media presence and your SEO is tremendously important to your businesses growth and success.

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5 Things to do on Social Media in Anticipation for 2017

Not many brands are appropriately allocating their marketing resources to social media. And the number one reason for social media failure is lack of strategy. So how can you clean up your act and start fresh in 2017? Below are five things your business needs to do now in anticipation for 2017.

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5 Things That Can Destroy a Brand's Online Reputation

Social media is influencing everything. From the presidential elections to purchasing habits, whether we want to admit it or not social media is driving change. Brands should be jumping on this opportunity. You can now speak directly to your customers, you can now create a base for your brand to be viewed and reviewed, talked about, liked, and shared. You can now influence many from your cell phone or laptop from anywhere at anytime. But still businesses are making crucial mistakes that are destroying their online reputation and hurting their bottom line.

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