Here is Why Print Isn't Dead

We are living in a time dominated by digitalization and we tend to focus more on the online medium and have misconceptions about using printed advertisement as a channel. Nowadays we tend to invest more money in online advertising, because we think that print is not working anymore.

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Audrey Boyer
What are PWA's?

Up until a year ago it may have seemed impossible that something could replace the almighty native mobile app. However, it’s now becoming pretty clear that Progressive Web Apps are on the rise and native apps are on the way out. 

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Audrey Boyer
Importance of Design in Social Posts

The importance of strong design and social posts are often overlooked by companies. Though many think this topic is irrelevant, professional designers and marketers may disagree. The importance of design closely relates to a few major topics, brand, visibility, and may even lead to conversion.

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Mike Guleserian
4 Ways to Build a Loyal Social Following

The importance of loyalty in social media marketing can’t be underestimated. It’s relatively easy to attract a bit of initial attention through the use of captivating content, but if you don’t hold your followers’ attention, you’re bound to lose them. The real secret to success is keeping your followers around for longer, giving them more opportunities to bring more people to your brand, more opportunities to engage directly with you, and of course, more opportunities to buy what you’re selling.

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Brianna Figucia
Social Media Marketing Tips For The Holidays

The holiday season is filled with social posts about gifts bought, deals found, and negative reviews of poor customer service. Now like never before, brands and retailers have the ability to connect directly with their customers and create a more personal shopping experience.

Think of your various social media channels as your own little elves, and put them to work for you this holiday season. Utilize these tips and you’ll win the holiday retail battle while leaving your customers filled with joy.

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Audrey Boyer